It’s Just Not Common Sense: Six Principles for Breaking Barriers

How an engineer does a 180 and becomes a motivational speaker and coach!

When Lasada realized “common sense” alone wasn’t enough, and that he needed to create an actual framework.

One of Lasada's principles is about putting principles before profits and he'll discuss why.

What this looks like for someone trying to balance ambition with integrity today.

Another principle he stresses is overcoming invisible barriers. Lasada shares e a specific moment where he confronted one of those barriers, and what shifted for him once you applied this principle.

Relationships, whether personal, professional, or shared, are central to his book. Listen as he shares one of the six principles he feels people struggle with most in relationships, and why.

How his principles give people a practical way to apply resilience when life or career setbacks hit.

If a listener could only remember one of the six principles and start applying it tomorrow, Lasada picks two, (I couldn't stop him with just one), that he would want people to choose.