95% of You Will Ignore This SEO Strategy

[00:27] Today’s Topic: 95% of You Will Ignore This SEO Strategy

[00:36] Branding is what separates good companies from the bad.

[01:30] If you don’t know how popular a brand is, it’s hard to outrank them.

[02:00] Neil’s strategy used to be: create good content, create value, wait for results.

[02:04] This wasn’t the best strategy.

[02:15] His best branding strategy was the “Who is Neil Patel?” campaign.

[02:45] BuzzSumo has a great alert system that will help you track your brand.

[02:51] Neil likes to use Google Trends, which is free.

[03:03] Google Search Console is also a great way to track your progress.

[03:10] GSC tracks farther back than 90 days, which is more helpful when gauging progress.

[04:15] The stronger your brand, the higher your domain authority.

[04:40] That’s it for today!

[04:44] Go to Singlegrain.com/Giveway for a special marketing tool giveaway!

95% of You Will Ignore This SEO Strategy | Ep. #635