Mastering Playlisting: Consistency, Comfort Zones, and Securing the Right Playlists with Nigel Sparkes

Nigel Sparkes is an accomplished Music Business professional who started his career as a talent manager while studying at Penn State University. He has worked with top-tier superstar talent and executives, managing clients who have achieved Grammy Nominations and #1 Charting Billboard Singles and Albums. In 2017, he noticed a shift in music promotion and began dabbling in Spotify playlisting, eventually founding PlaylistStreams in 2020. The company has serviced thousands of artists, major and indie labels, and uses data to help artists reach their target audience.

Nigel shares his insights on playlisting, consistency, and stepping outside your comfort zone to achieve success in the music industry. He also discusses his company PlaylistStreams, which uses data to help artists reach their target audience on Spotify. This episode is a must-listen for anyone interested in staying ahead of the curve in the ever-evolving music industry.

Here’s what you’ll learn: 

• How to get your music in front of the right audience and how to use data to your advantage.
• Insights on what to look out for when using playlisting services to grow your streams and not get scammed. 
• The importance of consistency and perseverance when setting out to achieve your goals.

Check out PlaylistStreams here: https://playliststreams.com/get-massive-streams-lp/

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