Tactical & Practical
My 10 Biz-Related New Year's Resolutions (Recorded LIVE)
Jan 3, 2025
Kickstart the year with live engagement as hosts connect with listeners over personal experiences and community vibes. They dive into strategic New Year's resolutions for business, presenting ten actionable goals for marketing growth. Discover ways to optimize ad spend efficiency, align team efforts, and strengthen brand presence. This lively discussion blends insights on effective strategies with a sense of camaraderie, making steps toward organizational success feel more accessible and exciting!
30:36
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Quick takeaways
- Increasing advertising expenditure as a non-negotiable strategy aims to bolster financial growth through consistent budgeting and testing.
- Fostering a supportive work environment, including a four-day work week, is crucial for enhancing team morale and productivity.
Deep dives
Commitment to Increased Advertising Spend
One of the core resolutions involves significantly increasing advertising expenditure to drive business growth. The focus will be placed on making the ad spend a non-negotiable aspect of their daily operations, ensuring a consistent approach to budgeting for promotions. The plan includes optimizing the efficiency of this ad spend by continually testing various offers and marketing messages. This commitment signifies a proactive strategy aimed at reinforcing the foundation of financial growth for the business.
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