Ep 608: What’s Gonna Happen In 2025? with Jordan West
Dec 27, 2024
Get ready for a transformative 2025 in e-commerce! Live shopping on platforms like Instagram is expected to soar, with innovations such as Meta Ray Bans enhancing the experience. Jordan West predicts a shift in influencer marketing towards a CPM model, and hints at Walmart acquiring TikTok to rival Amazon. The rise of AI shopping agents could revolutionize high-value site sales. Plus, discover financial solutions to help businesses navigate cash flow challenges amid these changes!
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Meta Ray-Bans Experience
Jordan West bought Meta Ray-Bans after seeing them advertised on Instagram.
He was impressed by the technology and believes it's a significant indicator of the future of live shopping.
insights INSIGHT
Meta's Focus on Live Shopping
Meta's investment in Ray-Bans signals a focus on live shopping and streaming.
This could revolutionize how influencers and creators interact with physical retail.
insights INSIGHT
Live Shopping Mainstream
Live shopping will become mainstream on platforms like Instagram and Meta, especially with the anticipated affiliate portal rollout.
This integration will streamline the shopping experience within social media.
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Get ready for live shopping to become a staple on platforms like Instagram and Meta. With new affiliate portals, it's time to explore how you can benefit from this trend.
In this episode, Jordan West gets into his bold predictions for the ecommerce landscape in 2025. From the rise of live shopping and the revolutionary impact of Meta Ray Bans to the future of TikTok and social commerce, this episode is packed with insights that every ecommerce entrepreneur should hear.
Listen and learn in this episode!
Key takeaways from this episode:
2025 Ecommerce Predictions: Jordan West shares predictions about the growth of live shopping and social commerce in 2025.
Revenued's Financial Solutions: The sponsor offers easy access to working capital, especially for those with past credit issues, helping ecommerce businesses manage cash flow.
Meta Ray Bans and Live Shopping: The potential for Meta Ray Bans to enhance live shopping is explored, promoting ease for influencers and content creators.
Shift in Influencer Marketing: A move towards a CPM (cost per mille) model for paying influencers, focusing on hybrid influencers skilled in content creation and product placement.
Future of Social Platforms: Jordan speculates TikTok will be acquired by Walmart, bolstering its position against Amazon.
AI in Ecommerce: Increasing use of AI shopping agents to enhance the sales process on high-value websites is anticipated.
Agency Model Changes: Traditional percentage-of-ad-spend pricing models for agencies are expected to fade away in favor of value-based pricing.
Growth of Social Commerce Club: Jordan forecasts significant growth for his agency, reflecting confidence in the social commerce sector.