Context with Mike DelPrete
Sam Sawyer: New School Model, Old School Value
Feb 29, 2024
Sam Sawyer, founder of Pinnacle Realty Advisors, discusses his subscription-based brokerage model, the commission split gray area, selling his company to Compass, building a brokerage app store, having a new school model with old school value, being a profitable unicorn, the real estate software arms race, and the importance of staying informed and proactive in the industry.
26:40
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Quick takeaways
- Pinnacle Realty Advisors offers a subscription-based brokerage model with fixed prices and customizable add-on services for agents.
- Real estate industry shifting towards innovative models like fixed-price structures to enhance agent productivity and client service.
Deep dives
Pinnacle Realty Advisors' Subscription-Based Model
Pinnacle Realty Advisors operates as a full-service brokerage firm with a SaaS-like subscription-based business approach. Their model aims to provide transparent services where agents pay a fixed price and can opt for additional services as needed. By departing from the traditional commission split mindset towards a subscription-based structure, Pinnacle Realty Advisors offers around 15 to 20 add-on services, emphasizing clarity and flexibility for agents.
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