

David Rozzio - The New Channel Opportunity in AI-Powered PCs
In this episode of Partnerships Unraveled, we dive deep into how AI is not just another tech trend but a fundamental shift that’s redefining the future of work, especially within the channel. We’re joined by David Rozzio, Worldwide Head of Commercial Computing at HP, to explore what the rise of AI PCs (AIPCs) means for partners, end users, and the entire technology ecosystem.
David unpacks the four defining benefits of AIPCs, speed, efficiency, security, and personalization, as well as how these intelligent devices are set to transform workflows for roles like sales professionals. He also explains HP’s channel-first approach: from tailored partner enablement programs and tools like the HP Experience App, to outcome-based sales strategies that help partners shift from product selling to solution storytelling.
What makes this conversation particularly valuable for channel professionals is David’s insight into how HP is bridging the AI value chain, combining hardware innovation, ISV collaboration, and training support, to empower partners to deliver tangible, differentiated outcomes.
If you're in the channel and want to understand how to turn AI from a buzzword into a business builder, this episode offers a roadmap and a rallying cry for action.
Connect with David: https://www.linkedin.com/in/david-rozzio-6aa107/
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