The Art of Selling Online Courses Meet the Man Who Gets 7 MILLION Monthly YouTube Views
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Sep 11, 2025 Jason Stephenson, a meditation guide with over 4.5 million YouTube subscribers, shares his jaw-dropping journey from a modest start to achieving 7 million monthly views. He reveals the shock of his channel's scale and discusses a life-altering partnership that changed everything. The conversation dives into diversifying income streams beyond YouTube, including Spotify and email lists. Jason also addresses the challenges of course sales despite his massive audience, offering invaluable insights for creators and marketers alike.
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Viral Video Sparked Everything
- Jason started by uploading a few relaxation samples to drive traffic to his MP3 shop and nothing happened at first.
- One video then went viral and email subscriber notifications started flooding in, kickstarting his YouTube journey.
First Monetization Check Was $250
- Jason signed with an MCN that turned on monetization and his first monthly check was $250.
- He then ramped output, hit goals repeatedly and watched revenue climb month after month.
Use Volume To Amplify A Viral Hit
- Publish high volume early to leverage an existing viral hit and trigger algorithmic momentum.
- Jason published six videos per week for three months and the channel growth rocketed.