The ONE Thing cover image

The ONE Thing

380. The Power of Customer Service and Brand Confidence

Dec 19, 2022
40:49

Customers are evolving. Customer service and customer experience needs to evolve with it. 

Your business brand or your personal brand is enabled by your customers’ trust and confidence in that brand. And putting the customer first today requires greater speed and agility than ever before.

Gabe Larson, Head of Marketing at Kustomer which has recently been acquired by Meta and host of the Customer Service Secrets podcast, shares what it means for him and his company to put the customer first in today’s market and how it can shift our mindset from viewing customer service as a cost and more as a revenue generator.

Is customer service your ONE Thing? Visit the1thing.com and find out how to align your teams around your priorities to see results that move the business forward.

To learn more, and for the complete show notes, visit: the1thing.com/pods.

We talk about:

  • The power and impact of customer confidence
  • The core pillars of building a sustainable brand
  • Using creative plagiarism outside of your field for inspiration
  • The changing expectations of customer service

Links & Tools from This Episode


Mentioned in this episode:

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