Alloy Personal Training Business You Had Me At Hello
How do you and your team answer the phone at your facility?
How do your conduct a tour of your facility once a prospect walks in?
These seem like really basic questions, but you'd be surprised at how many businesses get it wrong and waste the golden chance to convert the prospect to a client.
You may run the most creative marketing campaign and get lots of people to call you or walk into your gym, but if your phone scripts and facility tours are not on point, your efforts will amount to naught.
You have to strategize, implement, evaluate and continually optimize your processes around how you answer the phone and conduct tours of your facility with the ultimate goal of getting a prospect to book a starting point session.
Having done it for many years and seen what works, Rick and Jared dive deep into this topic and give gym owners actionable tips that will maximize their marketing dollars. Tune in!
"If your phone scripts and your tour of the club are not on point, you're literally throwing money away." Rick Mayo
Key Takeaways
- How a good phone conversation with a prospect goes like (01:56)
- Stand up🧍♂️ and smile😀 while answering the phone… seriously (02:51)
- Don't talk incessantly..... flip the script and ask these questions (03:56)
- Never sell the process, sell this instead (08:48)
- How to conduct the best tour of your facility (14:54)
- How to ensure your prospects book a starting point session all the time (21:41)
- How trainers should handle walk-ins (22:51)
Additional Resources:
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