Run a Profitable Gym 11 Fitness Skills That Build Your Fitness Business
The skills you’ve learned through fitness training can help you grow your business—if you know how to apply them.
In this episode of “Run a Profitable Gym,” Two-Brain founder and CEO Chris Cooper explains why workout habits directly translate to gym ownership and entrepreneurialism.
Every gym owner already has 11 critical fitness skills, such as resilience, adaptability, discipline and virtuosity, and Coop provides a plan to use those assets to grow your business.
Coop also details his simple Golden Hour habit—doing one thing every day to grow your business before doing anything else. This daily period of focused effort can transform your gym the same way daily training transforms your body.
Tune in to learn how to employ skills you already have and build a stronger, more profitable gym.
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2:06 - Habits, resilience & virtuosity
9:58 - Progressive overload & recovery
12:57 - Measurement, coaching & feedback
20:33 - Accountability & adaptability
22:39 - Long-term vision & hope