

Ep 373: Transitioning To Launch A New RIA By Taking On Passive Investors For Startup Capital With Ben Hockema
Feb 20, 2024
Ben Hockema, founder of Illuminate Wealth Management, shares his inspiring journey from intern to principal at his firm. He reveals how he tackled cultural mismatches by seeking passive investors for startup capital, leading to impressive growth from $16M to $100M. The conversation delves into the emotional challenges of transitioning firms, the significance of support networks, and the often-overlooked value of asking "dumb" questions. Hockema also discusses evolving wealth planning services and the important balance of transparency in client relationships.
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Ben's Unexpected Start in Finance
- Ben fell into financial planning unexpectedly after shadowing his surgeon father.
- An internship offer during his freshman year led to a career-defining path in financial advising.
Client Transition with Mentor Gary
- Ben worked alongside Gary for five years, transitioning clients to himself gradually.
- Gary retired, fully handing over his client base and trust to Ben.
Clarify Ownership vs Management
- Ask detailed questions about firm valuation and management roles before buying in.
- Clarify equity ownership versus management control to align expectations.