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100 Product Strategies

#38: Platform Strategy at Slack: Reducing friction, modularity, and low-code with Frank Harris

Dec 13, 2023
Frank Harris, VP of Platform Product at Slack, discusses the complexity of formulating a platform strategy. He explains the value of integrations in driving growth and the need for a clear go-to-market vision. The team at Slack also talks about reducing friction and improving modularity in their platform. They discuss feedback loops, collaboration, and the importance of a product-led and sales-led approach in technical product strategy.
52:10

Episode guests

Podcast summary created with Snipd AI

Quick takeaways

  • Enabling 3rd party developers to solve valuable use cases increases core product metrics at Slack
  • Collaboration between the platform team and other teams is essential to align with company goals

Deep dives

Platform Strategy and Goals

The podcast episode discusses the platform strategy of Slack and its goal of growing platform usage by 10x. The platform team focuses on reducing the burden of creating integrations, making every line of code more valuable, and empowering non-technical users to build robust integrations. They prioritize close collaboration with the sales team to align on target customers and integrations, creating a seamless experience for both developers and non-technical users.

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