Selling the Couch 396: Designing a Life-First Business In An Uncertain World
Today’s topic is at the heart of the Quiet Builder philosophy. The question is, “How do we design a business that supports our lives, not swallows it?” This becomes increasingly important as the world grows more uncertain and our responsibilities grow daily. This episode is for anyone building a business that fits into real life, and not the other way around.
You’ll Learn:
- My pandemic story of stepping back and reassessing my business
- 3 anchors for building a life-first business in an uncertain world:
- Design for margin, not maximum.
- Clarity comes from creating margin, not hustling.
- Designing for margin is how we stay well enough to serve others.
- Build products that don’t require your constant presence.
- Design for asymmetry, where value isn’t tied to one-to-one time.
- A life-first business scales impact, not just hours.
- Plan around what you can’t plan for.
- Your business should be designed to absorb disruption, not collapse under it.
- Strategies that work for me are “Walden months,” a hard growth ceiling on STC, and allowing maximum flexibility to travel when loved ones need extra help.
- To sum up today’s topic: “A resilient business doesn’t break when life happens; it bends with grace.”
- Need help in this area? Check out 50 Free ChatGPT Prompts for Quiet Builders on our website.
- Sign up here for our new newsletter, The Quiet Builder, that comes out twice monthly.
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