The P.T. Entrepreneur Podcast
Ep718 | No Money No Mission
Jun 11, 2024
Doc Danny discusses the importance of optimizing the average visit rate for physical therapy practices, emphasizing the need for higher prices to support business sustainability and employee compensation. He explores the psychological barriers clinicians face when raising prices and encourages setting prices that reflect service value. By increasing the average visit rate, practice owners can attract top talent, scale their practice, and offer exceptional care, ultimately creating a thriving and impactful business.
37:14
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Quick takeaways
- Optimizing the average visit rate supports sustainable revenue and staff compensation.
- Charging sustainable prices is crucial for clinic growth, staff support, and financial stability.
Deep dives
Understanding the Importance of Average Visit Rate
Optimizing the average visit rate is crucial for clinic owners to generate sustainable revenue and support their staff. By analyzing the average number of visits per month and the corresponding revenue generated, owners can determine the fair compensation for their staff members. Setting an appropriate average visit rate ensures financial stability and the ability to provide a competitive work environment.
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