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The Data Stack Show

202: Predicting the Impact of Competitive Entrants With Synthetic Controls with Evan Wimpey of Elder Research

Aug 14, 2024
In this conversation, guest Evan Wimpey, a data professional from Elder Research and a Marine Corps veteran, dives into the fascinating world of synthetic controls. He explains how these models measure the impact of new market entrants, blending quantitative data with qualitative insights. Evan also discusses the importance of cohesive analytics teams and the role of humor in data storytelling, sharing his journey from pursuing a master's in analytics to crafting award-winning jokes. It's a delightful mix of data science and comedy!
50:01

Episode guests

Podcast summary created with Snipd AI

Quick takeaways

  • Evan Wimpy highlights the importance of synthetic controls for estimating intervention impacts when traditional control groups are unavailable, aiding informed decision-making.
  • He creatively integrates humor into data analytics, using comedy to make complex statistical concepts accessible and engaging for broader audiences.

Deep dives

Evan Wimpi's Background and Expertise

Evan Wimpi, a director of analytics at Elder Research, has extensive experience in data science and analytics consulting. With two master’s degrees—one in applied economics and the other in analytics—he has built a career that spans financial analytics in the Marine Corps to consulting for corporate clients. Wimpi emphasizes the need for humor in the analytics field, often infusing his role with data comedy to engage his team and make complex topics more approachable. His journey illustrates the diverse paths one can take within the data science profession.

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