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Newsletter Operator
Michael Houck - Growing a Newsletter For Founders To 80,000+ Subscribers In 10 Months, How To Boost Your Social Growth With Engagement, How To Monetize a Newsletter From Day 1, and More
Oct 13, 2023
Michael Houck, Founder of Newsletter Operator, shares strategies for growing a newsletter's subscriber base, including content marketing and email gating. The podcast also explores revenue streams, such as sponsorships and consulting. The speakers discuss the go-to-market strategy for a new product and the importance of coordinated launches. Additionally, they highlight the benefits of growing a newsletter quickly and acquiring other newsletters.
44:34
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Quick takeaways
- Michael Houck turned his side project newsletter into a successful business by recognizing the business potential and providing valuable advice for startup founders.
- Michael grew his newsletter's subscriber base by leveraging personal relationships, engaging in swap recommendations, using lead magnets, and focusing on community building and valuable content.
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Overview of the podcast
This podcast episode features an interview with Michael Hauck, a startup founder and creator of a newsletter called Hauck's newsletter. Michael shares his journey of building and growing his newsletter, which provides advice for startup founders. He discusses how he started the newsletter as a side project and its evolution into a full-time endeavor. Michael explains why he saw a business opportunity in the newsletter and shares his growth strategies, such as engaging in swap recommendations and utilizing lead magnets. He also discusses his monetization strategies, including sponsorships, memberships, and a new product called Megaphone.
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