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App Marketing by App Masters

Ex-Tinder’s Insights on the App’s $1B+ Monetization Strategy

Mar 22, 2025
59:58

In this interview, we will explore the exact monetization strategy that helped Tinder reach $1B+ in revenue.

We’re joined by Ravi, a senior product executive with extensive experience at major tech giants like Tinder, Facebook, and Tripadvisor. Ravi will break down the strategy that helped Tinder evolve from a college campus app to a global dating powerhouse generating over $1 billion in annual revenue.

We'll also dive into the intersection of mobile product strategy and artificial intelligence, exploring how these elements combine to create exceptional product experiences.

You will discover:

✅The monetization frameworks that scaled Tinder to $1B+ in revenue

✅Effective product strategies for building a great user experience

✅How to use AI to shape product development today

Learn More:

Ravi’s Substack: Ravi on Product

https://www.ravi-mehta.com/

Book a consultation call: https://calendly.com/appmasters-alok/30min

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

Get training, coaching, and community: ⁠https://appmastersacademy.com/

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