Grow Your Family Business Into a Global Luxury Brand

Jonathan Grahm, the visionary behind Compartés Chocolate, revamped the brand from a quaint family shop to a luxurious powerhouse. He discusses balancing tradition with modern appeal, emphasizing the artistry behind chocolate-making and unique, fashion-inspired packaging. The conversation also covers the shift to e-commerce, highlighting online engagement and collaborations with fashion brands. Grahm shares how travel fuels creativity and the importance of nurturing relationships, real-time sales insights, and using data to shape seasonal offerings in the chocolate world.