Driven by Data: The Podcast
S3 | Ep 5 | Why Data Literacy Won’t be the Cornerstone to Success with Malcolm Hawker, Head of Data Strategy at Profisee
Dec 6, 2022
Malcolm Hawker, Head of Data Strategy at Profisee, discusses why data literacy isn't the key to success. Topics covered include the challenges of data analytics initiatives, implementing recommended data practices, rethinking data literacy and data-driven culture, exploring decentralization vs. centralization in data adoption, and the importance and benefits of data sharing.
57:08
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Quick takeaways
- Data literacy is a loaded term that turns the table of accountability, so data leaders should focus on treating data as a product and integrating product management disciplines.
- Finding a balance between centralization and decentralization is crucial to overcoming cultural barriers and fostering a data-driven culture.
Deep dives
The importance of data literacy in organizations
Data literacy is often seen as a solution to the challenges faced in data analytics projects, but it can be a loaded and confrontational term. Instead of blaming business leaders for not being data literate, data leaders should focus on solving the problem from a product perspective. By treating data as a product and integrating product management disciplines, organizations can better understand customer needs and design data products that are easier to adopt and use.
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