Business Wars Nintendo vs Sony - Man of Steel | 2
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Feb 10, 2020 Discover the early days of Nintendo as Hiroshi Yamauchi takes the helm in 1949, determined to reshape the company from a playing card business. Explore the challenges he faces, including labor disputes and industry competition. Witness the dramatic shift into the toy industry, foreshadowing future innovations. The narrative then unfolds into the late 70s and 80s, spotlighting Nintendo's groundbreaking partnerships and iconic launches like Donkey Kong and the NES, solidifying its place in gaming history.
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Yamauchi's Inheritance
- Hiroshi Yamauchi, at 22, took over Nintendo in 1949, inheriting a playing card company.
- Despite lacking experience and facing resentment, his strong will led him to make swift changes, firing family and challenging tradition.
Yamauchi's Iron Fist
- Yamauchi consolidated facilities, leading to a worker walkout.
- He refused to negotiate, ultimately firing striking workers, solidifying his control.
Disney Inspiration
- Yamauchi saw the rise of television as an advertising opportunity for playing cards.
- He partnered with Disney, despite their initial hesitation, which sparked his broader ambitions beyond playing cards.
