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Bloomberg Businessweek
Telling the Story of Farmers Using Regenerative Models of Agriculture
Apr 19, 2024
17:49
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Josh & Rebecca Tickell, filmmakers and activists, discuss their documentary 'Common Ground' highlighting farmers using regenerative agriculture. They explore celebrities' influence, accessing organic foods on a budget, and promoting regenerative products in grocery stores.
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Quick takeaways
- Regenerative agriculture benefits both farmers and the environment by promoting carbon drawdown through biosequestration.
- Consumer demand drives the transition to sustainable farming practices, influencing big companies to support regenerative agriculture.
Deep dives
Regenerative Agriculture and Carbon Sequestration
Regenerative agriculture goes beyond restoring land by making it better. By utilizing practices like biosequestration, it draws down carbon emissions, benefiting the environment and farmers economically. The filmmakers behind the documentary 'Common Ground,' Josh and Rebecca Tickle, emphasize the importance of regenerative agriculture in stabilizing the climate and improving soil health.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode