Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold cover image

Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold

Ep. 301- PODCASTING Secrets! w/GUEST:🎙️"Insider Secrets to a Top 100 Podcast"🎙️Host: Courtney Elmer!

Apr 4, 2025
Courtney Elmer, founder of PodLaunch HQ and the host of 'Insider Secrets to a Top 100 Podcast,' shares her powerful journey of overcoming thyroid cancer while helping business owners thrive through podcasting. They explore why it's never too late to start a podcast and debunk myths about saturation in the market. Courtney discusses how podcast charts work, the importance of ranking for credibility, and the dual challenge of creating great content while attracting listeners. Tune in for insights that can transform your podcasting journey!
22:34

Episode guests

Podcast summary created with Snipd AI

Quick takeaways

  • Successful podcasting relies on producing engaging content and effective audience engagement, rather than just having the right equipment.
  • Despite misconceptions of market saturation, there is ample opportunity for new podcasters as many existing shows are inactive and abandoned.

Deep dives

Unlocking Podcasting Success

Establishing a successful podcast involves more than just acquiring gear; it requires a deeper understanding of strategy and audience engagement. Many aspiring podcasters mistakenly believe that having the right equipment is sufficient. Instead, the true challenge lies in consistently producing captivating content that resonates with listeners and keeps them engaged over time. By addressing the potential pitfalls of podcasting, experts aim to equip new podcasters with the tools needed to sustain their efforts beyond the initial excitement, thereby fostering long-term success.

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