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Nik (https://twitter.com/CoFoundersNik) & Sam Thompson (https://twitter.com/ImSamThompson) delve into the nitty gritty of Creative OS, an ad design platform helping brands fuel their digital marketing campaigns.
Our goal is to help you understand what an Agency like his does and then use that knowledge to evaluate a few businesses!
We covered EVERYTHING from their Customer Acquisition Cost (CAC) and Customer Lifetime Value (LTV) to their business model.
We explored the shift from a traditional "done for you" model to a sustainable subscription-based approach, enabled by Creative OS's innovative tools and analytics.
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Love it or hate it, I'd love your feedback.
Please fill out this brief survey with your opinion or send me an email at Nik@cofounders.com with your thoughts.
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This week we covered:
03:56 - What is a creative OS?
04:20 - Who's your typical customer? Single-location businesses or multi-brand owners?
07:16 - What's an ad creative?
11:29 - Could you provide some insight into the size of the business?
14:14 - What were your margins?
23:45 - What do you hate about the business??
24:26 - What industry or business are you the most jealous of?
26:01 - What are you obsessed with right now?
27:47 - Where do you look for businesses?
34:20 - How much marketing spend has been generated using your templates?
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