
Masters of Scale
Adobe CEO Shantanu Narayen on leveraging AI
Feb 27, 2025
Shantanu Narayen, CEO of Adobe, discusses his pivotal role in transforming Adobe into a cloud-based subscription powerhouse. He shares insights on leveraging AI to enhance creative tools while balancing proprietary development and partnerships. The conversation dives into leadership challenges during the shift to the cloud, emphasizing the importance of communication and culture. Narayen also highlights innovative employee benefits like the 'Lobatical' and how employee satisfaction directly impacts customer experience in the rapidly evolving tech landscape.
30:39
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Quick takeaways
- Shantanu Narayen highlights Adobe's successful transition to a cloud-based subscription model, which facilitated rapid innovation and responsiveness to customer needs.
- The integration of AI in Adobe's creative tools aims to enhance human creativity rather than replace it, reassuring stakeholders about technology's supportive role.
Deep dives
Atio: A Revolutionary CRM
Atio is a customer relationship management system designed to align with how companies operate rather than forcing them to adapt to a rigid framework. This system utilizes AI to automatically organize contacts, sync calendars, and enrich data without manual input, allowing organizations to streamline their processes. The AI-powered automations enable teams to handle complex business operations more efficiently, which enhances productivity and lets them concentrate on scaling growth. By integrating tools that work intuitively, Atio aims to redefine the user experience in customer relationship management.
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