
Bloomberg Talks
Jerry Jones and Roger Penske Talks IndyCar Race Plans
Oct 8, 2024
Jerry Jones, the savvy owner of the Dallas Cowboys, and Roger Penske, a legendary motorsports mogul, unveil their exciting plans to host an IndyCar race in Arlington, Texas, set for March 2026. They discuss the potential for huge growth in the NFL with private equity's entry and envision the race as a catalyst for local culture and commerce. The conversation highlights innovations in racing, from hybrid technology to fan experiences, underscoring the dynamic relationship between sports, investment, and community engagement.
27:22
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Quick takeaways
- Jerry Jones and Roger Penske are collaborating to introduce IndyCar racing in Arlington, Texas, aiming to boost local sports tourism.
- The influx of private equity in the NFL and IndyCar is driving growth and innovation, enhancing event experiences and fan engagement.
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