Netflix and the Fall of Television | The Mouse Strikes Back | 2
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May 28, 2025
The podcast explores Netflix's bold move of hiring Shonda Rimes from ABC, prompting Disney to launch its own streaming service, Disney+. The internal clashes during Disney's service rollout reveal the pressure of the competitive market. Ambitious subscriptions targets and the impact of COVID shake up the industry, while corporate struggles around vision and restructuring add to the drama. Disney's strategic pivot emphasizes careful innovation amidst rising tensions and challenges, setting the stage for innovation and rivalries in the streaming landscape.
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Disney+'s Troubled Launch
Disney+ launched with massive technical issues despite big investments and marketing.
Kevin Mayer discovers the coding error causing crash reports and frantic user complaints on day one.
insights INSIGHT
Netflix's Streaming Head Start
Netflix had a decade's head start streaming and creating original content.
Legacy studios were slow to realize Netflix's disruption and lost premium content to it.
question_answer ANECDOTE
The Mandalorian's Breakout Success
The Mandalorian became a cultural phenomenon with huge viewership and merchandise.
Disney spent $15 million per episode, a budget far higher than comparable high-end shows.
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In 'Project Hail Mary', Ryland Grace, a high school science teacher, awakens on a spaceship with no memory of how he got there or his mission. He soon discovers that he is the sole survivor of a desperate mission to save Earth from a microorganism called the Astrophage, which is threatening to cause a new ice age. As Ryland regains his memories, he encounters an alien named Rocky, and together they work to solve the scientific mystery and save their respective home planets. The story blends science, humor, and heart, exploring themes of survival, discovery, and unlikely friendships[1][3][5].
After Netflix poaches Shonda Rimes, one of the most successful television producers on ABC, a Disney-owned network, Disney decides it can’t just sit back and let Netflix keep eating into their market share. Disney CEO Bob Iger decides that Disney is going to launch its own streaming service, Disney+, in 2019. With its strong brand loyalty and vast library of content, Disney seems poised to give Netflix a run for its money. But upending its entire business model is complicated and a messy leadership transition adds even more drama to Disney’s attempt to dominate streaming.
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