Bricks And Bytes

What If You Could Give 80 Teams 3 Days Back Every Month? This Company Did.

Dec 4, 2025
Joe Wilson, founder of Projection and seasoned builder, dives into the chaotic world of construction data. He reveals how the 2018 point-solution boom created a data nightmare. Hiring data scientists isn't solving the issue; instead, Projection's data-agnostic software enables teams to reclaim time and turn dormant data into actionable insights. Joe shares how one module saved a controller three days a month and discusses the cultural shift needed to view data as a living asset. His refreshing perspective highlights the bridge between construction and tech.
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INSIGHT

Fragmented Tooling Leaves Data Disconnected

  • Construction tech proliferation created fragmented, disconnected data across projects and tools.
  • Joe Wilson says this fragmentation hides opportunity until you structure data and make it usable.
ADVICE

Don't Rely On Data Hires Alone

  • Avoid assuming data hires solve the problem: builders and data scientists have a skills gap.
  • Do bridge the gap by translating builder needs into usable analytics rather than just hiring analysts.
ANECDOTE

Excel Spreadsheet Proved The Concept

  • Joe built an Excel system to aggregate reports and spot risk signals while acting as an owner's rep.
  • Using that spreadsheet he managed $100M through COVID and finished projects on time and under budget.
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