Beeler.Cast
Beeler.Cast - AdTech Economic Forum Recap With Mike O'Sullivan & Paul Bannister
Apr 27, 2024
Mike O'Sullivan and Paul Bannister discuss the AdTech Economic Forum, covering topics such as bid requests, funding, industry impacts, ad tech ecosystem nuances, challenges, and the equilibrium between SSPs and DSPs. Reflections on past conferences and future predictions are also highlighted.
45:16
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Quick takeaways
- Transition from grand topics to bid request intricacies in post-AdTech Economic Forum discussions.
- Calls for improved balance and deeper discussions to enhance future conference experiences.
Deep dives
Reflections on AdTech Economic Forum Conversations
The podcast delves into post-AdTech Economic Forum discussions emphasizing the transition from grand topics to key bid request elements. Heads of Sinceira and Brodip share insights on the event's focal points, including the economic aspects and predictions for future investments. The conversation shifts from billions in funding to bid request intricacies, capturing the essence of the AdTech Economic Forum.
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