The GaryVee Audio Experience KEYNOTE: The Biggest Opportunity for Building Business in 2025
29 snips
Jul 17, 2025 In a powerful keynote, the speaker reveals the transformative impact of social media on business growth. He highlights the shift towards interest-based connections and the importance of creating engaging content. The potential of platforms like TikTok and YouTube Shorts is emphasized, showcasing their cost-effectiveness and higher ROI compared to traditional advertising. Additionally, he addresses the challenges in the marketing industry, advocating for data-driven strategies and a customer-centric approach to navigate the evolving landscape.
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Social Media Became Interest Media
- Social media shifted from being "social" to "interest" media about three years ago.
- Content now comes to you based on interests, not just whom you follow.
Start Posting Regularly Today
- Start posting content regularly even if you cannot quit your day job right away.
- One post can start your journey to becoming an influencer in your passion area.
Choose Your Content Format
- You don't need to be on camera to succeed in social media; writing or voice can work too.
- Find a content format that fits your comfort and strengths: written, audio, or video.
