Dickie Bush Audio Behind The Scenes Of A $6m/Year Coaching Business
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Feb 8, 2025 Discover the secrets behind running a $6M/year coaching business! Delve into the intricacies of organizational structure and operational strategies. Learn about key performance indicators that drive success and the importance of effective team management. Gain actionable insights for generating and retaining clients while optimizing team performance. Whether you're a beginner or looking to scale, this deep dive offers valuable frameworks for making informed business decisions.
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Wearing Many Hats
- Dickie Bush initially managed multiple departments, including marketing, sales, and student experience, while creating content.
- This hands-on approach was necessary for bootstrapping but made it difficult to focus on the big picture.
Department Management and Revenue
- Businesses beyond $5-7 million in revenue require dedicated department managers.
- Below that threshold, founders often handle management themselves, a challenging but necessary phase.
Maintenance vs. Growth Activities
- Categorize activities as maintenance or growth activities, inspired by the 1980 British rowing team's principle of 'making the boat go faster'.
- Focus on identifying essential maintenance tasks to keep the business running smoothly.