Ever wondered what it takes to run a $6M/year coaching business? In this video, I take you behind the scenes of my group coaching business, Premium Ghostwriting Academy (PGA), breaking down our organizational structure, revenue strategy, and key performance indicators (KPIs). You'll see how we generate and retain clients, optimize team performance, and scale operations all with a clear framework for decision-making. Whether you're starting out or scaling your business, this deep dive will give you actionable insights to apply right away. Let’s get into it!
(04:05) - Departments & KPIs
(09:17) - Org Chart
(12:31) - Marketing & Brand
(14:09) - Sales
(16:16) - Operations
(18:59) - Client Success Team
(25:18) - Calendar Audits
(30:01) - Project Prioritization
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