Lions of Liberty Network

TBNS: How Do Scammers Trick Older People? With Rusty Yeynolds

10 snips
Nov 14, 2025
Rusty Reynolds, a seasoned attorney with 25 years in elder law, uncovers the alarming rise of financial scammers targeting the elderly. He reveals how these scams often come from familiar voices, employing tactics like phone spoofing and impersonation of trusted institutions. Rusty emphasizes the importance of fostering trust and spending time with aging loved ones to spot early signs of exploitation. He also discusses the dangers of AI voice cloning and shares practical tips for families, such as using secret safe words and proactive legal planning.
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INSIGHT

Why Financial Scams Go Unpunished

  • Elder financial exploitation is under-enforced because it's often costly and hard to trace for law enforcement.
  • Rusty Reynolds explains scams lack clear assets and victims rarely see accountability.
INSIGHT

Visibility Drives Enforcement Priority

  • Enforcement resources shape which elder harms get attention; visible physical abuse attracts more action.
  • Financial harm often remains invisible and under-prioritized despite serious losses.
ADVICE

Expect Trusted-Impersonation Tactics

  • Expect scammers to impersonate trusted institutions or relatives and mirror those sources closely.
  • Teach elders to verify identity and pause before acting on urgent-sounding requests.
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