The Businesses That Win Most Consistently Aren't the Ones With the Biggest Budgets

In this episode, I talk about how we’ve been conditioned to believe the higher prices automatically mean better quality, why you want to always look at the value and not the price, where is your ego leading the decision making, are you expanding your wisdom to recognize value, how arrogance will sabotage your wins and more.

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Standards Aren’t About Perfection, They’re About Alignment

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