The Startup CPG Podcast #180 - Meet the Startup CPG Editor: Caitlin Bricker
Jan 28, 2025
Caitlin Bricker, Editor at Startup CPG, brings her rich experience from food service, retail buying, and the cannabis sector to the forefront. She passionately discusses her journey towards promoting purpose-driven brands and the dynamic changes in the CPG landscape. Caitlin highlights innovative trends like sustainability and exciting new retail initiatives such as the Grocery Run series. With a commitment to community engagement, she emphasizes storytelling's vital role in branding and shares her favorite finds, including delicious, no-sugar dairy alternatives for kids.
Chapters
Transcript
Episode notes
1 2 3 4 5 6 7 8
Intro
00:00 • 3min
Innovations in the CPG Landscape
02:49 • 5min
Transformative College Experiences Shaping Sustainable Choices
08:14 • 4min
Purpose and Community in CPG
12:14 • 6min
Exciting Retail Events and New Opportunities for Brands
18:44 • 2min
Connecting Brands with Buyers: Excitement and Opportunities
20:37 • 2min
Innovative Dairy Alternatives for Kids
23:02 • 3min
Connecting the Startup Community
25:52 • 13min