The Heart of Healthcare | A Digital Health Podcast
The Midlife Women's Care Gap | Midi Health CEO Joanna Strober
Apr 1, 2024
Joanna Strober, CEO of MIDI Health, discusses the Midlife Women's Care Gap, emphasizing the lack of appropriate healthcare for women in perimenopause and menopause. She shares insights on virtual healthcare platforms and her experiences in the digital health industry. The podcast explores women's health challenges and the importance of prioritization and partnership in parenting and entrepreneurship.
30:31
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Quick takeaways
- Women in midlife lack adequate healthcare due to gaps between OBGYN and primary care, highlighting unmet needs.
- MIDI Health's virtual platform offers personalized care, empowers women with tailored treatments, and drives positive outcomes.
Deep dives
MIDI Health: Revolutionizing Virtual Healthcare for Women in Midlife
MIDI Health, an early-stage startup, is dedicated to providing high-quality virtual healthcare for women in midlife. Initially focusing on menopause and hormone care, MIDI Health realized the broader health needs of women aged 35 to 65 are vastly underserved. Women in this age group face various health issues encompassing hormones, weight, and sexual health, indicating a significant unmet demand. MIDI Health's virtual platform offers comprehensive care, filling the gap left by traditional OBGYN practices, with 40% of patients not seeing a doctor for several years.
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