
We Live to Build "I Lost 10 Years of My Life": The Brutal Reality of Business Bankruptcy
What is the true cost of business bankruptcy? For Mark Musselman, it felt like losing 10 years of his life. For 18 months, his entire body was "bathed in cortisol and adrenaline every day, 24 hours a day, seven days a week" as he fought to save his multi-generational family business. In this brutally honest interview, Mark shares the story of losing his company, his wealth, and his entire identity. You'll learn how he reinvented himself and turned his greatest failure into his secret weapon in consulting, using powerful tools like strategic silence and a "committed, but unattached" mindset to win high-figure clients. Check out the company: https://www.mx5consulting.com
Book a 1-on-1 advisory session with me to apply these principles to your business: https://calendly.com/wltb/advisory
👀 CONNECT WITH SEAN
Subscribe: https://www.youtube.com/@seanweisbrot
LinkedIn: https://linkedin.com/in/seanweisbrot
Inquiries: welivetobuild@gmail.com
🕒 CHAPTERS
00:00 - The Day the Bank Called Our $11 Million Note
03:31 - I Lost 10 Years of My Life to Bankruptcy
07:05 - Losing My Business, Losing My Identity
10:28 - How My Greatest Failure Became My Superpower
13:37 - Getting Past the Lies to Find the Truth
16:56 - Why I Use My Bankruptcy Story to Win Clients
20:09 - "Let Silence Do the Heavy Lifting"
23:18 - The Art of Asking the Perfect Question
26:45 - The "Committed, But Unattached" Mindset
33:16 - Slowing Down to the Speed of the Relationship
36:26 - The 5 Clients That Drive 95% of My Business
📈 WORK WITH ME
▶ Book a Paid Advisory Session: https://calendly.com/wltb/advisory
▶ Sponsor the Channel: https://www.welivetobuild.com/collaborate
▶ My AI/Automation Agency: https://optimai.ai
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