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Into the Metaverse
EP.98: The New Technological Convergence Point with Cathy Hackl
Aug 30, 2024
Cathy Hackl, a prominent tech and gaming executive known as the Godmother of the Metaverse, shares her journey into spatial computing. She reflects on her transformative time at Magic Leap and how it ignited her passion for the metaverse. The discussion explores who is leading advancements in AI and spatial tech, alongside innovative strategies from major brands in beauty and fashion. Cathy emphasizes the importance of adapting to human needs in technology and predicts revolutionary shifts that will redefine digital interactions.
34:36
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Quick takeaways
- The metaverse is reshaping social interactions and consumer behavior, especially among Generation Z and Alpha who value both virtual and physical experiences equally.
- Technological convergence, particularly among AI, blockchain, and spatial computing, is essential for brands to innovate and effectively engage consumers in the evolving digital landscape.
Deep dives
The Rise of the Metaverse
The Metaverse is becoming a groundbreaking new platform that merges digital and physical experiences. It serves as a space where Generation Z and Generation Alpha create social connections, shop, and build friendships, significantly altering their perception of reality. Unlike older generations, who view the physical world as the primary source of real experiences, these younger cohorts see both virtual and physical realms as equally valid. This shift has catalyzed companies and creators to explore innovations in the metaverse, recognizing its potential to reshape human interaction.
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Discover
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