

Three Business Deep Dives: Fencing, Stock Tank Pools, Saunas & Cold Plunges. Ep. #84
Oct 28, 2024
In this conversation, Sam Unkart, an innovative entrepreneur from Fort Worth, Texas, dives into his diverse business ventures. He shares his journey from a corporate job to launching a fencing and pergola business, emphasizing the importance of mentorship. Sam reveals the growing trend of stock tank pools, perfect for millennial gatherings, and discusses the unique sauna and cold plunge facility he set up inside a gym, grossing over $10K monthly. Tune in for valuable insights on adapting to different markets and the power of wellness therapies!
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From Corporate Job to Fence Builder
- Sam Unkart quit his corporate office job to learn fence building firsthand by joining a crew for $15 an hour.
- He aimed to understand the labor and business side intimately before starting his own fencing company.
Fencing's Sweet Spot Explained
- The fencing business is appealing due to its low barrier to entry combined with tough manual labor.
- This makes it easy to start but challenging to sustain and stick with.
Burnout Leads to Pergola Pivot
- Sam got burned out on fencing and switched to building pergolas and decks, which suited his woodworking interests.
- He ran that business for around six to eight months before pivoting again.