Fractional CMO Show I'm Back! Why Now is the BEST TIME to be a Fractional CMO
Casey Stanton kicks off Season 2 of the Fractional CMO Show with an exciting update on his journey since the last episode in 2023. From personal milestones like buying a historic home to professional advancements such as launching CTOx, Casey shares why now is the perfect time to embrace the role of a fractional CMO. Discover how AI is reshaping marketing departments, why leadership remains critical, and how fractional CMOs can secure high-paying, fulfilling roles while solving bigger problems. Get ready to learn, grow, and thrive in the evolving marketing landscape. Here’s what we talked about:
- Life! What I've been up to...
- My latest book "Find Your CMO"
- Launch of CTOx and the dynamic opportunities in fractional CTO roles
- Shrinking marketing departments and the rise of AI-driven tasks
- Why leadership and strategic vision will always require human oversight
- Predictions for the role of AI in the future of marketing
- Focusing on leadership and strategy rather than execution
- Building lasting client relationships and pricing services appropriately
- Avoiding the “agency trap” and maintaining high profit margins
- Subscribe to the podcast so you don't miss an episode!
If you'd like me to answer your question on an upcoming episode, share your question at: