
Business Lunch Overcoming Limiting Beliefs in Business
Welcome to a new episode of Business Lunch! In this episode, hosts Roland Frasier and Ryan Deiss discuss the process of setting and achieving ambitious 3-year business goals. They explore overcoming limiting beliefs, building scalable operating systems, and practical strategies for exponential growth. This conversation includes insights into setting audacious targets and evaluating realistic paths to success.
Highlights:
"Three years is the sweet spot for meaningful but predictable growth."
"Pessimists look smart, but optimists get rich."
"Audacious goals push you beyond limiting beliefs."
"Optionality wins wars and business."
Timestamps:
00:00 The Power of 3-Year Targets: Why 3 years is ideal for entrepreneurial companies.
05:39 Challenging limiting beliefs in business growth.
09:40 How internal barriers limit strategic thinking.
14:48 Defining what needs to be true for success.
20:53 Assessing existing offerings and market positioning.
25:45 The importance of targeting your "Goldilocks" client.
29:31 Steps to refine realistic paths to growth.
33:45 Comparing solutions like raising capital or partnerships.
39:06 Streamlining services for focused high-value growth.
46:34 Lessons in thinking bigger and maintaining optionality.
CONNECT
• Ask Roland a question HERE.
RESOURCES:
• 7 Steps to Scalable workbook
• Get my book, Zero Down, FREE
To learn more about Roland Frasier 👉 https://msha.ke/rolandfrasier/
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Join Roland & Ryan at Get Scalable Live
If you’re a founder, CEO, or operator running a 7- or 8-figure business, Get Scalable Live was built for you. This is not your typical business event. It’s 3 days of hands-on strategy, real-world frameworks, and next-level networking with the smartest operators in the game. 🗓 November 18–20, 2025 📍 San Diego, CA 🎉 Hosted by Ryan Deiss, Roland Frasier, and Richard Lindner 🎧 As a Business Lunch listener, you get 25% off your ticket. Use code LUNCH at checkout.
