

E18 Empathetic Leadership with Noel Asmar
This week Mike is sitting down with Noel Asmar, a visionary founder and all-around empathetic leader. Noel is a purpose-led designer with a passion for empowering spa, wellness & healthcare professionals through elevated apparel, made for the way you move. In 2002, Noel launched Noel Asmar Uniforms, a first-to-market collection of tailored spa tunics intentionally designed with a focus on improving how professionals both looked and felt at work. Today, Noel serves as the founder and creative director behind the Noel Asmar Group’s portfolio of companies which includes: Noel Asmar Uniforms & Asmar Scrubs,™ Asmar Equestrian and PedicureBowls.com.
In their conversation Noel breaks down her leadership style, sharing how she stays emotionally connected, open-minded, and authentic in her role. They also dive into her personal practices for keeping her energy up, like going to bed early and dedicating time for “Wellness Wednesdays.” Noel opens up about the importance of vulnerability, balancing personal and professional life, and why creativity—and having the right people around you—makes all the difference. Plus, they touch on how mindfulness and wellness can fit into even the busiest workdays, and how tools like the Entrepreneurial Operating System (EOS) help scale businesses without the burnout.
If you’re looking for tips on leading with empathy, managing your energy, and keeping things balanced, this one’s for you.
Episode Resources:
Noel Asmar: LinkedIn / Website
ViRTUS: Website / Instagram / LinkedIn
Thinkific: Website
OneWheel: Website
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