Creator Science – Learn from today's top content creators

BONUS: Creator Economy Predictions with John Lee Dumas

Sep 28, 2023

51:16

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Quick takeaways

Consistently creating and distributing content allows creators to refine their skills and become better over time.

The modality of content consumption through threads, with influencers adding their opinions, can tap into a different audience and provide a unique perspective.

Deep dives

The Power of Mass Producing Content

Mass producing content, such as daily podcasts or consistent writing, allows individuals to put in the necessary reps to improve their craft. By consistently creating and distributing content, creators can refine their skills and become better over time.

The Importance of Repetition and Quantity in Improving Your Craft

01:31

The Value of Interview Skills and Using Technology to Solve Business Problems

01:14

Podcasters as Pale Imitations

00:24

The Value of Going Deeper and More Long Form in Content Creation

00:53

Introduction

2min

Advertisements for HubSpot Sales Hub, Teachable, and Notion AI

3min

AI in the Creator Economy

19min

Books as an Opportunity for Creators

6min

Going Beyond Short-Form Content and Writing a Book

10min

Starting a Daily Podcast and Introducing YouScreen

3min

Threads vs. Specialized Platforms

6min

Social Media, Email Lists, Podcasts, and the Importance of Newsletters in the Creator Economy

5min

EPISODE DESCRIPTION

About a week ago, I was in Boston, Massachusetts for HubSpot's annual INBOUND conference. I was blown away by the scale of this event. I was lucky to be invited to come as one of HubSpot's creators to hang out in the Creator Cafe, host a meetup, and I also hosted a conversation on stage with John Lee Dumas, the founder and host of Entrepreneurs on Fire.

He has over 4,000 episodes with a 150,000,000 lifetime downloads, and that breaks down to about 2,000,000 listens per month. Earns more than $1,000,000 in annual revenue.

He and I sat down to talk about where we see the Creator Economy going in 2024. So in this episode, you'll hear JLD and I talking about our predictions for the coming year for creators.

Follow JLD Website / Instagram / YouTube / Facebook

Full transcript and show notes

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