

The 8 Ways to Sell Your Product or Service (BMMM, Module 5: Part 1 of 2) | Justin Williams
Jun 24, 2025
Discover the crucial link between marketing, sales, and business success! Learn why focusing on revenue-driving tasks is key. Explore direct outreach as a fast and affordable way to engage potential customers. Understand the importance of building trust through content marketing. It’s all about creating value before the sale and making connections that count. Get ready to shift your approach and kickstart your journey to generating real results!
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Marketing and Sales Are Your Business
- Marketing and sales are the core of any business; without selling, the business doesn't operate.
- Your product's quality means little if no one is buying it, so focus on sales first.
Start With Warm Lead Outreach
- Start direct outreach by contacting warm leads from your own network with simple personalized messages.
- Adapt your script to the relationship and offer incentives like discounts or free trials for testimonials.
Warm Leads Then Scale Cold Outreach
- Warm leads are easier to convert, but limited in number; once exhausted, start cold outreach.
- Leverage technology and automation to scale cold outreach efficiently and handle large prospects.