Explore the transformative power of literature for coffee professionals. Discover five essential non-coffee books that inspire growth and community building. Reflect on the importance of mindful decision-making and creating welcoming spaces. Delve into the balance of quality over quantity in business, emphasizing the value of maintaining integrity in craft. Gain insights into ethical practices in plant-based beverages and learn how to align business goals with personal values.
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insights INSIGHT
Ideas as Seeds of Growth
Ideas, like green coffee seeds, are raw and full of potential waiting to be developed uniquely by each person.
Books and podcasts provide seeds of possibility for ongoing personal and professional growth.
volunteer_activism ADVICE
Pause and Question Purpose
Always pause and ask yourself the purpose behind your actions: "Unto what?"
Slowing down helps avoid anxiety and leads to more meaningful decisions.
insights INSIGHT
Human-Centered Hospitality
Hospitality should be human-centered and empathetic, not bound by strict formality.
"Unreasonable Hospitality" shows how challenging norms can create more genuine connections with guests and staff.
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In 'Small Giants', Bo Burlingham explores companies that have rejected the pressure to grow endlessly and instead focus on more satisfying business goals. These companies, termed 'small giants', prioritize being great at what they do, creating a great place to work, providing excellent customer service, making significant contributions to their communities, and finding fulfilling ways to lead their lives. The book highlights examples such as Anchor Brewing, Righteous Babe Records, and Clif Bar Inc., and discusses the benefits and challenges of maintaining a smaller, more personalized business approach.
Unreasonable Hospitality
The Remarkable Power of Giving People More Than They Expect
Will Guidara
In 'Unreasonable Hospitality,' Will Guidara shares his experiences as the General Manager of Eleven Madison Park and The NoMad, highlighting the importance of hospitality in any business. The book emphasizes that simply offering a great product is not enough; organizations must also focus on creating authentic connections and memorable experiences for both customers and employees. Guidara provides practical advice on setting expectations, managing teams, and adapting to unexpected situations, all while maintaining a commitment to hospitality that goes beyond mere service. His approach is applicable across various industries, not just limited to restaurants and luxury businesses.
Shopkeeping
Stories, Advice, and Observations
Peter Millar
The Art of Being Indispensable at Work
Win Influence, Beat Overcommitment, and Get the Right Things Done
Bruce Tulgan
In this book, Bruce Tulgan reveals the secrets of becoming a go-to person in today's complex workplace. He provides insights on how to lead from any position, manage commitments effectively, and build lasting influence. The book is based on extensive research across various organizations and offers practical strategies for success in a collaborative work environment.
Celebrating the third place
Ray Oldenburg
This book follows Ray Oldenburg's 1989 work 'The Great Good Place', which introduced the concept of 'third places'. 'Celebrating the Third Place' is a collage of 19 essays that highlight various examples of third places around the world, emphasizing their role in fostering community, social vitality, and civic engagement. The book continues Oldenburg's exploration of how these informal public gathering places are essential for a functioning democracy and a sense of community[4].
What to Remember When Waking
What to Remember When Waking
Disciplines
David White
David White's "What to Remember When Waking" offers a poetic and philosophical exploration of identity, vocation, and the journey of self-discovery. The book blends personal reflection with insightful observations on the nature of work and purpose. White encourages readers to embrace the complexities of life and work, acknowledging the uncertainties and challenges along the way. He emphasizes the importance of self-awareness and the cultivation of inner wisdom. The book's lyrical prose and contemplative tone invite readers to engage in a deeper understanding of themselves and their place in the world.
Ideas are like green coffee seeds. They are bundles potential cultivated by earnest hands that are then received by others who take them and develop them further. The final rendering of that seed can and does often result in something beautiful.
This is how I think of mediums like podcasts, videos, and, of course, books.
Today I want to share with you 5 books that I believe speak to areas of our lives and businesses that will bring inspiration, perspective, comfort, and growth. They are all special and I hope you take the time to dive into one or all of them sometime soon so you can see what grows from the seed of those ideas in your life.
Keys To The Shop : Equipping Coffee Shop Leaders 
