How to Fight Negative Press

[00:27] Today’s Topic: How to Fight Negative Press

[00:35] Negative press could be bad Google search results.

[01:05] Neil has had a really bad write up about his company.

[01:30] Overall, Neil feels he has done right by people and always refunds people’s money when they are unhappy.

[02:05] Do reputation management through SEO link building.

[02:50] Neil ignores all the bad press and feels it is all made up.

[03:45] Neil also had bad article written about him in Wired magazine.

[04:38] He also settled a class action lawsuit and lost a lot of customers because of the bad press.

[05:00] If it hadn’t been for the bad press, Neil would have sold his company.

[05:50] The current person writing bad posts about Neil is clearly fabricating elements of his story and posted anonymously.

[06:08] That’s it for today!

[06:15] Don’t forget to check out Single Grain for more info about our free live event in June.

How to Fight Negative Press | Ep. #1018