Dickie Bush Audio

12 Takeaways From Alex Hormozi's Scaling Workshop

60 snips
Jan 24, 2025
Discover the secrets of scaling a business from an intensive workshop experience. Learn why obsessive resource allocation is crucial for fast-moving entrepreneurs. Delve into the importance of having key metrics front and center, like LTV to CAC. Understand how branding can enhance customer lifetime value while lowering acquisition costs. Explore the shift from selling to customers directly to fostering a thriving team culture. Finally, grasp how excellence lies in the meticulous attention to detail in every aspect of business.
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ADVICE

Resource Allocation

  • Focus on resource allocation: time, attention, and capital.
  • Prioritize the biggest problem and align your team's efforts.
INSIGHT

Value Creation

  • Businesses create the most value when growing from $3M to $10M in EBITDA (profit).
  • This stage offers the highest return on profit growth and significantly increases enterprise value.
ADVICE

Key Metrics

  • Constantly monitor Lifetime Value (LTV) and Customer Acquisition Cost (CAC).
  • Focus on improving LTV and reducing CAC to maximize profitability.
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