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13: Fake Jake: Part II
Sep 28, 2023
The hosts meet Fake Jake and discuss experiences with impersonation. They talk about acting careers and confusion over claims. Jake shares vulnerable poetry. They share amusing stories of impersonating a TV star at theme parks. They encounter Aaron Paul and introduce a new sponsor. They discuss embracing a naughty niche in their bakery business.
31:45
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Quick takeaways
- Specializing in adult-themed cakes can be a lucrative market for Burnt Sugar Bakes.
- Creating separate branches under Burnt Sugar Bakes and considering a name change can help cater to different markets without compromising the original business.
Deep dives
Diversifying the Cake Business
Mackenzie, the owner of a baking business called Burnt Sugar Bakes, seeks advice on whether she should specialize in adult-themed cakes. She recently received requests for a boob job cake and a classy penis cake, and has been getting more inquiries for similar cakes. While she's been breaking even in her business, the adult-themed cakes seem to be gaining traction and could potentially become a lucrative market. Mackenzie wonders if she should lean into this niche and expand her offerings in that direction.
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