247. If You’re Not Using Custom GPTs Yet...Start Here!

If you've ever wondered how Joe somehow whips up a custom GPT for literally everything, from content creation to arguing with him when ChatGPT gets too agreeable, this is the episode you’ve been waiting for. Carly finally asks the question the whole community’s been thinking: “How is Joe doing that?” And this time, he actually shows us.

Step-by-step.

On-screen.

In real time.

Whether you want a GPT that writes in your brand voice, handles your workflows, or just keeps you honest (looking at you, You’re Wrong GPT), Joe breaks down exactly how he builds them: what’s easy, what you need to prepare, and what most solopreneurs totally overlook.

If you’ve ever said, “I wish a GPT could do this for me…” Good news: after this episode, it can.

FAQs From The Episode

Do I actually need a paid ChatGPT plan to create my own GPTs?

Yes. As Joe explains, GPT creation isn’t available on the free plan. You’ll need the $20/month subscription to access the “Create” option. The good news? If you use even a handful of AI-powered tasks in your business, you’ll easily make that cost back in saved time.

What kind of “training material” do I need to upload to build a useful GPT?

Think brand voice guides, examples of past content, frameworks you use, instructions you follow, or any assets that show how you want your GPT to think and write. More clarity = better output. You don’t need a huge pack of documents, just a few strong examples go a long way.

How do I know what kind of GPT I should create for my business?

Start with the tasks you repeat constantly or the ones that drain the most time: content creation, email drafts, lead gen messages, customer onboarding, proposals, social captions, etc. If you’ve ever said, “I wish someone could just do this for me,” that’s the perfect candidate for a custom GPT.

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