In this episode, host Jay Schwedelson explores the critical window for database growth in marketing, from October 15th to December 15th. He offers marketers actionable insights and strategies to optimize database growth during this pivotal period.
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Key Discussion Points:
(00:40) The most important time for database growth and why it matters
(01:15) Analyzing opt-in trends for consumer marketers during this period
(02:23) The importance of mentioning 2025 in business communications for increased engagement
(03:40) Tactics for optimizing websites and using pop-ups effectively to capture leads
(05:08) How ManyChat can help drive database growth through Instagram marketing
(06:31) Tips on creating intentional content that resonates with business audiences
(08:23) Jay highlights Marigold’s latest content offering and sponsorship
(09:14) Jay shares a personal anecdote about a frustrating dinner experience
(11:37) Jay sharers about the free, virtual Guru Conference
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MASSIVE thank you to our Sponsor, Marigold!!
Marigold is a relationship marketing platform designed to help you acquire new customers and turn them into superfans with their best-in-class loyalty solutions. Don’t take my word for it though, American Airlines, Honeybaked Ham, Title Boxing, and Notre Dame University are also customers!
Regardless of your size, check out Marigold today to get the solution you need to grow your business!
Check out this free content from marigold that Jay has loved digesting, 5 Steps For Selecting The Right Email Marketing Platform.
Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold